EA's press conference was held on June 9 at 11:00am, and covered Battlefield V, and FIFA 19, Star Wars Jedi: Fallen Order, Star Wars Battlefront II, Unravel Two, Sea of Solitude, NBA Live 19, Madden NFL 19, Command & Conquer: Rivals, and Anthem. The EA Play 2018 event was held at the Hollywood Palladium from June 9 to June 11. Press conferencesĪll times in Pacific Daylight Time (UTC-7) Electronic ArtsĮlectronic Arts ran a separate event near the Convention Center, rather than participating at the Expo. Those passes, as well as the business passes went on sale on February 12, 2018. 1,000 of the public passes, called 'Gamer Passes' were sold at US$149 with the rest of the public passes being sold for $249 on a first-come–first-served basis. Only those with complimentary industry passes and publicly purchasable business passes were able to take part in these exclusive hours. However, to address issues with over-crowding in the exhibitor halls, E3 2018 was open on two days with industry-only access for a few hours before permitting public access to the exhibitors. Like the previous year, E3 2018 offered public access passes to the event, following from its first such offering during E3 2017. Several side events were also held in nearby venues, including video game tournaments. During the show proper, developers and publishers run exhibition booths to allow industry members, the press, retail representatives, and the public to try out the new games and talk with the creators. In the days prior, major publishers hold press conferences, typically as a live presentation in a large theater with streaming broadcast, or through streaming pre-recorded segments, highlighting the new games that are planned for the next year.

British Academy of Film and Television ArtsĮ3 2018 took place from June 12 to 14, 2018 in the Los Angeles Convention Center.

The event drew 69,200 attendees, the largest since 2005. With the industry still in the middle of the eighth generation of video game consoles, no new hardware was introduced, and publishers and developers principally focused on new games to be released in 2018 and beyond.

The event, organized by the Entertainment Software Association (ESA), took place at the Los Angeles Convention Center from June 12–14, 2018, with many companies holding press conferences in the days prior. The Activision booth at E3 2018, with Call of Duty: Black Ops 4 and Destiny 2Į3 2018 was the 24th E3, during which hardware manufacturers, software developers, and publishers from the video game industry presented new and upcoming products to the attendees, primarily retailers and members of the video game press.

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